KORU is a hybrid air purifier and smart planter that leverages nature's air-purifying power alongside advanced filtration technology. Inspired by NASA research on plant-based air purification, KORU enhances indoor air quality through a multi-stage filtration system while also nurturing a living plant through automated watering and environmental monitoring. The Indiegogo campaign surpassed 1000% of its funding goal, raising over
10,000 USD.
Concept Design
ONMOTIO was instrumental in shaping KORU's visual identity and form factor. We developed the conceptual vision in collaboration with the client, defined the sleek cylindrical design that integrates nature with smart technology, and ensured that KORU looked like a home decor object rather than a tech appliance. The goal was to create an organic, nature-inspired aesthetic that seamlessly fits into modern interiors.
Product Architecture
We worked closely with the client's technical team to ensure seamless integration of the electronic components, sensors, and air filtration system. Our contributions included structural optimization to house the filters, fan, water reservoir, and electronics efficiently, sensor integration for accurate readings from the moisture, air quality, temperature, and light sensors, and a smart self-watering system designed to be compact and easy to maintain.
Materials & Manufacturing
To make KORU production-ready, we developed the casing for plastic injection molding, ensuring high-quality, cost-effective manufacturing. We defined parting lines, assembly points, and fastening solutions for streamlined mass production. Material selection balanced durability, weight, and aesthetics — using ABS plastic for lightweight durability, cork and wood base options for a natural aesthetic, and washable long-lasting filter materials.
Crowdfunding & Results
ONMOTIO played a key role in crafting the visual storytelling for the Indiegogo campaign, helping KORU raise
10,000+ USD. We designed compelling visual assets, created engaging product renders and lifestyle imagery, and developed animated sequences to explain KORU's unique features. KORU successfully redefined what an air purifier could be — combining air purification and plant care in one eco-friendly product, now available for purchase online.
Key Features
Hybrid Air & Plant Care: Multi-stage filtration combined with automated plant nurturing in one device.
Washable Filter System: No costly replacements — just rinse every 2–3 months.
Ultra Low Energy: Uses only 16W, equivalent to an LED lamp.
Process Milestones
01Concept Design & Biomimetic Research
02Product Architecture & Sensor Integration
03Injection Molding Optimization
04Indiegogo Campaign Launch
Concept Design
ONMOTIO was instrumental in shaping KORU's visual identity and form factor. We developed the conceptual vision in collaboration with the client, defined the sleek cylindrical design that integrates nature with smart technology, and ensured that KORU looked like a home decor object rather than a tech appliance. The goal was to create an organic, nature-inspired aesthetic that seamlessly fits into modern interiors.
Product Architecture
We worked closely with the client's technical team to ensure seamless integration of the electronic components, sensors, and air filtration system. Our contributions included structural optimization to house the filters, fan, water reservoir, and electronics efficiently, sensor integration for accurate readings from the moisture, air quality, temperature, and light sensors, and a smart self-watering system designed to be compact and easy to maintain.
Materials & Manufacturing
To make KORU production-ready, we developed the casing for plastic injection molding, ensuring high-quality, cost-effective manufacturing. We defined parting lines, assembly points, and fastening solutions for streamlined mass production. Material selection balanced durability, weight, and aesthetics — using ABS plastic for lightweight durability, cork and wood base options for a natural aesthetic, and washable long-lasting filter materials.
Crowdfunding & Results
ONMOTIO played a key role in crafting the visual storytelling for the Indiegogo campaign, helping KORU raise
10,000+ USD. We designed compelling visual assets, created engaging product renders and lifestyle imagery, and developed animated sequences to explain KORU's unique features. KORU successfully redefined what an air purifier could be — combining air purification and plant care in one eco-friendly product, now available for purchase online.
Key Features
Hybrid Air & Plant Care: Multi-stage filtration combined with automated plant nurturing in one device.
Washable Filter System: No costly replacements — just rinse every 2–3 months.
Ultra Low Energy: Uses only 16W, equivalent to an LED lamp.
Process Milestones
01Concept Design & Biomimetic Research
02Product Architecture & Sensor Integration
03Injection Molding Optimization
04Indiegogo Campaign Launch
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